• Madinah Market Assessment Study

• Mall Concept Design Improvement

• Competition Assessment & Gap Analysis Study

• Leasing Strategy

• Development Financial Projections

• Feasibility Study for possible expansion

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Knowledge Economic City (KEC) Hub will form the retail, leisure and hospitality core ofthe KEC masterplan, creating an exciting and dynamic urban district offering the largest and most diverse shopping, dining and entertainment venue in the globally significant pilgrimage destination.

The development includes a range of shops, restaurants, cafés, a cinema, family entertainment centres, a wellness clinic and a museum showcasing the history and culture of the region.

KEC Hub also delivers a 350-key, 5-Star hotel and 110 branded residences for the Hilton brand within two large towers.

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